McLuhan understood that Lewis Carroll peered into the looking-glass and saw the time and space of the electronic man. Before Einstein, Carroll had already penetrated the ultrasophisticated universe of relativity. Every moment in Alice has its own time and space. And the fragmentation of time into a multitude of small fractions of the present joins with the fragmentation of space into a multicolored, transfigured kaleidoscope.
campos, augusto de. o anticrítico. são paulo: companhia das letras, 1986.